A platform for indigo innovation
Developing an online platform for tradeshow programming, e-comm and content.
The denim industry is a low-key community built on heritage, passion, innovation and connection. Before Kingpins, there was not an international platform where this community could live and breathe. How could this global networking event, seminar series and tradeshow translate to digital? Super Stories had the answer.
A platform for change
Traditions, Trends & Transformers
Super Stories conceived, designed and built an advanced online platform for Kingpins, where info about upcoming shows could sit alongside a beautiful content area, indigo-inspired e-comm and a denim-jobs environment powered by HTNK fashion recruitment. Kingpins coveted trend reports, insights into the world of sustainability and drive towards transforming the denim industry was finally alive online.
Agile in the age of Corona
With the future of physical shows like Kingpins uncertain, the value of a solid and agile online platform cannot be overstated. During the summer of 2020, Kingpins Show moved their programming online – Kingpins 24 was born. Super Stories was delighted to see that kingpinsshow.com, in collaboration with Kingpins’ new event technology, was able to simulate the community environment that the denim world knows and loves about Kingpins, now online.