Olah Inc.
Visual Identity, Website

As the mother company of Kingpins, the co-founder of New York Denim Days, and with an extensive denim fabric sales network in the USA, Olah Inc. needed a face to match their distinctive operation. We were born ready to tell their story.

A League of their Own

The World Doesn't Need New Clothes

Founded in 1959 as a Canadian textiles agency, Olah Inc. is now a highly respected multi-faceted New York-based marketing, consultancy and events firm. Specializing in the denim and sportswear industries, Olah Inc. has developed trade shows which take place all over the world, sowing the seeds for new innovations.

The Makeover

Super Stories designed a fresh visual identity, which would reflect the future – and sense of community – that Olah Inc. are crafting in their industry. The new logo and color scheme were inspired by the movements, fabrics and machinery which creates the world’s best denims. Working with award-winning photographer Martin Scott Powell, a collection of raw photographs documenting the behind the scenes of denim mills formed the backdrop for a sleek website featuring a new online voice geared to make this new visual identity sing.

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